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What marketers can learn from tech giants’ small design changes

You may or may not have noticed, but Google and Twitter both updated their websites' looks. The changes were small in nature - a few pixels here, a new font there - but they represent the importance of...

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How to troubleshoot content marketing results with a 5-second test

A 5-second test helped us solve a first-impression horror story, when users were bouncing off a client's news content pages. Continue reading →

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